Commemorating the Launch of the DVS Replacement Stylus Limited Edition “GENRE BNDR MODEL” Now Available

JICO NIPPON PRECISION JEWEL INDUSTRY CO., LTD.
(Head Office: Mikata District, Hyogo Prefecture; President: Yukihiro Nakagawa)
is pleased to announce the limited-quantity release of the
“GENRE BNDR MODEL” cartridge, created in collaboration with DJ Culture–focused brand GENRE BNDR.

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About GENRE BNDR GENRE

BNDR is a DJ Culture brand dedicated to connecting music beyond genre boundaries.

HIP-HOP, R&B, SOUL, JAZZ, LATIN, HOUSE… Using the sound heard on real dance floors as its standard, GENRE BNDR designs “Music as Culture” from a DJ’s perspective.

This collaboration with Japan’s globally trusted stylus manufacturer JICO brings the philosophy of GENRE BNDR into one of the most critical components of the turntable—the cartridge itself.

Designed with DVS (control vinyl) performance in mind, this special edition model combines Made-in-Japan precision with the authentic sensibilities of DJ culture. The headshell is finished with the GENRE BNDR logo.

GENRE BNDR MODEL Good

GOOD NEEDLE, GOOD PARTY

A quality stylus creates a quality party.

The quality of a party lives not only in the DJ’s performance, but also in the tools being used.
An exceptional stylus enhances sonic expression and elevates the entire experience.

This design embodies the philosophy of GENRE BNDR — supporting both sound quality and cultural experience.

GENRE BNDR MODEL Great

GREAT DJ, GREAT PARTY

The greatest DJs create the greatest parties.

A DJ is the one who connects people through music and transforms the atmosphere into something unforgettable — a truly great party.

A message of deep respect to the DJs who shape culture through sound.

GENRE BNDR MODEL Better

Music Makes It All Better

“Music makes everything better.”

A message that symbolizes the core concept of GENRE BNDR.

Music transcends genres and boundaries, guiding every situation and every emotion toward something better.

GENRE BNDR MODEL Smiley

GB Smiley

A design that embodies GENRE BNDR’s desire to spread happiness to more people through the power of music and culture.

Smiles create a chain reaction — expanding positive energy beyond scenes, beyond boundaries, and into the wider community.

“Beyond Titles, Toward Essence”

GENRE BNDR is a brand built to turn this belief into culture.

We wanted to stop choosing music by genre.

“This is hip-hop.”

“This is techno.”

“This isn’t street enough.”

But if it’s good, it’s good. We’ve always believed that.

Genres and labels are meant to broaden our horizons, not limit them. Yet too often, they become walls that divide us—“this isn’t for me,” “this doesn’t count.”

We think the most interesting things live outside those walls.

We don’t follow labels. We follow the floor.

Groove Over Logic. Heat Over Correctness.

What matters is whether it hits you right now. That’s what we want to trust.